What is YouTube:
YouTube is a video sharing service that allows users to watch videos posted by other users and upload videos of their own.
Videos that have been uploaded to YouTube may appear on the YouTube website and can also be posted on other websites, though the files are hosted on the YouTube server.
YouTube free – Create videos about the products, brand or services that you offer, add description and links to your website or social media accounts.
YouTube advertising – using created videos as display ads or using other successful videos to advertise on.
Define Your Brand Territory
Define the Objective
Consider the customer need
Understand the resources required
Start the Effective YouTube Advertising Strategy
2 billion users
YouTube has 2 billion users worldwide. 79 percent of Internet users have their own YouTube account. Almost eight out of ten marketers consider YouTube to be the most effective video marketing platform. 94 percent of American users between the age range of 18-44-year-old accessed YouTube at least once a month. (According to Oberlo.com)